It was just one woman in Pennsylvania with an idea, and now 25 years later thousands are still participating.
Norma then worked with Msgr. Glenn, the Butler County Citizens for Decency, and the Butler Fellowship of Churches to organize the first White Ribbon campaign. Ribbons were distributed; huge white ribbon bows were sent to the Governor and the Attorney General of Pennsylvania; petitions were signed; and a motorcade was organized.
The highlight of the campaign was the bulldozing of a closed porn bookstore. The Butler County Citizens for Decency bought the property especially for the purpose. A judge signed an eviction notice against the store, and on a sunny day in fall, in front of a large crowd of citizens and cameras from local TV stations, the bulldozer smashed the porn shop to smithereens.
That year, Morality in Media became the national sponsor of the WRAP Campaign. WRAP has since taken on a life of its own with many local groups adding their own events, projects and ways to get the word out. Many other national groups organize campaigns during this week as well. We invite all to participate!
Read more about the history of WRAP here. You can also read the history in Espanol.