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Dirty Dozen List - Roku updated header - 2021

The Problem

UPDATE NOVEMBER 3 2021: After years of advocacy from the National Center on Sexual Exploitation, and international allies, Roku is finally cutting ties with pornography platforms, including Pornhub! 
It has been reported that Roku announced a policy change to  “effectively ban the world’s largest porn site [Pornhub], as well as a number of adult entertainment companies, from its platform on March 1, 2022….During its annual developer conference, Roku announced that it was restructuring how it handles channels that aren’t suitable for distribution on its Channel Store.” 
  
This victory is significant because it shows the continued trend of mainstream companies distancing themselves from Pornhub and other pornography companies. Other corporations to similarly distance themselves include Unilever, Kraft-Heinz, and Paypal.

[Original Problem from 2019 Below]

Roku, a leading media streaming company, provides its users with the ability to stream television programs, movies, music, and more, on their personal devices. Unfortunately, Roku also facilitates access to hardcore pornography channels through hundreds of private and hidden channels.

Pornographers are well aware of the backdoor Roku has left open to them. They widely advertise for their private channels and applaud Roku in forum after forum for being the go-to streaming device to permit this material.

This stands in sharp contrast to the policies of other streaming device industry leaders such as Apple TV or Amazon’s Fire TV, which have rightly kept hardcore pornography off of their systems.

In the age of #MeToo, @RokuPlayer is facilitating pornography that depicts teen, incest, slavery, and incredibly violent themes. #TimesUp for #Roku! Share on X

In 2018, according to news reports, “for the first time in its history, Roku made more revenue from advertising and licensing than device sales.”

Roku is making money off of family-friendly companies like Disney, PBS, Hallmark, and more! But these companies are unaware of the fact that Roku allows pornographers to use its systems.

With an estimated 10 million monthly users, Roku is a company that produces streaming devices that connect to the Internet allowing you to display content on your TV, including content from popular web-based video hosting services like YouTube and Netflix. Roku also offers “channels” similar to standard TV channels (although competitors like Apple TV and Amazon’s Fire TV call them “apps”).

Roku’s public directory has more than 3,500 channels including many free providers like YouTube, PBS Kids, TED, Pandora, as well as subscription-based channels like Netflix, Amazon Video, and Hulu. Roku also allows developers to set up “private” or “hidden” channels which can only be downloaded with a code or direct link to the Roku website. Roku has at least 1,800 such private channels.

Roku does not expressly allow pornographic channels in their public channel store, however, because they allow developers to set up “private” or “hidden” channels, Roku has become a major mainstream destination for streaming sexually exploitive

With an estimated 10 million monthly users, Roku is a company that produces streaming devices that connect to the Internet allowing you to display content on your TV, including content from popular web-based video hosting services like YouTube and Netflix. Roku also offers “channels” similar to standard TV channels (although competitors like Apple TV and Amazon’s Fire TV call them “apps”).

Roku’s public directory has more than 3,500 channels including many free providers like YouTube, PBS Kids, TED, Pandora, as well as subscription-based channels like Netflix, Amazon Video, and Hulu. Roku also allows developers to set up “private” or “hidden” channels which can only be downloaded with a code or direct link to the Roku website. Roku has at least 1,800 such private channels.

Roku does not expressly allow pornographic channels in their public channel store, however, because they allow developers to set up “private” or “hidden” channels, Roku has become a major mainstream destination for streaming sexually exploitive content. Hundreds of these channels can be accessed via direct download from the Roku website. In contrast, Apple TV and Amazon Fire TV have taken measures to prohibit hardcore pornographic content from being accessed through their services.

Pornographers are well aware of the backdoor Roku has left open to them. They widely advertise for their channels and applaud Roku in forum after forum for being the one streaming device to permit this material. It is even more alarming that many of these pornographers are creating two porn channels on the Roku system. One channel is clearly marked as pornography, while another that they call “discreet” has a misleading name and cover graphic so as to “hide” these channels in one’s homepage. Much of the pornography available through the system depicts teen, incest, slavery, and incredibly violent themes.

No other media streamer offers the amount of explicit video streaming channels as are available on Roku.

Surely Roku would not allow hundreds of white supremacist private channels to use and advertise Roku’s systems. Roku would act to protect its brand from being used to support such hate-filled and degrading messages regarding race—we are merely asking that Roku would do the same for women, who are the primary objects of hate-filled and degrading actions in pornography, as discussed in the research below.

BY SUPPORTING THESE CHANNELS, ROKU’S BRAND IS LINKED IN TACIT AGREEMENT WITH THE CONTENT PORNOGRAPHY WEBSITES CREATE AND THE MESSAGES THEY SEND.

  • Pornography Teaches Users that Women Enjoy Sexual Violence and Degradation: Analysis of the 50 most popular pornographic videos (those bought and rented most often) found that 88% of scenes contained physical violence, and 49% contained verbal aggression.12 Eighty-seven percent of aggressive acts were perpetrated against women, and 95% of their responses were either neutral or expressions of pleasure.[1] In a separate content analysis of free, Internet pornography, researchers found that nearly half of all videos in which two or more persons were present ended with the act of ejaculation on the face or mouth of a female by one or more males.[2]
  • Pornography Sends a Message that Women Are Less Deserving of Moral Treatment: A 2010 study from the European Journal of Social Psychology came to the conclusion that objectified persons are associated with less personhood, and so the person viewing the objectified person views them as less of a person and as less deserving of moral treatment.[3] Pornographic images clearly objectify and should, according to the Twitter’s own standards, be removed.
  • Pornography is Linked to Increased Sexual Harassment and Violence:A study of 804 Italian males and females aged 14 to 19, found that males who viewed pornography were significantly more likely to report having sexually harassed a peer or forcing someone to have sex.[4]Building on the link between pornography use and sexual violence, a recent meta-analysis of 22 studies from seven countries provides clear evidence confirming that pornography exposure is significantly associated with sexual aggression.[5] As the authors state, “the accumulated data leave little doubt that, on the average, individuals who consume pornography more frequently are more likely to hold attitudes conducive to sexual aggression and engage in actual acts of sexual aggression.”[6]Fraternity men who consumed mainstream pornography expressed a greater intent to commit rape if they knew they would not be caught than those who did not consume pornography. Those who consumed sadomasochistic pornography and rape-themed pornography also clearly display less bystander willingness to intervene, greater belief in rape myth, and greater intent to commit rape.[7] In other words, there was no type of pornography that did not result in a greater intent to commit rape by a user if they knew they would not be caught.

 

[1] Ana J. Bridges, Robert Wosnitzer, Erica Scharrer, Chyng Sun, and Rachael Liberman, “Aggression and Sexual Behavior in Best-Selling Pornography Videos: A Content Analysis Update,” Violence against Women 16, no. 10 (2010): 1065–1085.

[2] Stacy Gorman, Elizabeth Monk-Turner, and Jennifer N. Fish, “Free Adult Internet Web Sites: How Prevalent Are Degrading Acts?” Gender Issues 27, no. 3–4 (2010): 131–45, doi:10.1007/s12147-010-9095-7.

[3] Loughnan, Steve, et al. “Objectification Leads to Depersonalization: The Denial of Mind and Moral Concern to Objectified Others.” European Journal of Social Psychology, John Wiley & Sons, Ltd., 8 May 2010, onlinelibrary.wiley.com/doi/10.1002/ejsp.755/full.

[4] Silvia Bonino, Silvia Ciairano, Emanuela Rabagliette, and Elena Cattelino, “Use of Pornography and Self-Reported Engagement in Sexual Violence among Adolescents,” European Journal of Developmental Psychology 3, no. 3 (2006):265-288.

[5] Paul J. Wright, Robert S. Tokunaga, and Ashley Kraus. “A Meta-Analysis of Pornography Consumption and Actual Acts of Sexual Aggression in General Population Studies.” Journal of Communication, (December 29, 2015): 1-23

[6] Ibid.

[7] John Foubert, Matt Brosi, and R. Bannon, “Pornography Viewing among Fraternity Men: Effects on Bystander Intervention, Rape Myth Acceptance & Behavioral Intent to Commit Sexual Assault, Sexual Addiction & Compulsivity, 18, no. 4 (2011): 212-231.

We call on Roku executives to follow the example set forth by other industry leaders by getting out of the business of facilitating access to hardcore pornography. This is Roku’s opportunity to become a corporate leader in the fight for a world free from sexual exploitation!

The public can join us by taking action below.

WARNING: There are graphic images and text descriptions shown in these sections.
POSSIBLE TRIGGER.

Proof

Advertisements for Roku Porn Channels

Advertisements for Roku Porn Channels

The pornography websites advertise their private Roku channels using Roku logos. Roku has done nothing to distance itself from the pornography industry. 

[Images available upon request]

Hidden Porn Channels

Hidden Porn Channels

Roku’s public directory has over 3,500 channels including many free providers like YouTube, PBS Kids, Ted talks, Pandora, as well as subscription-based channels like Netflix, Amazon Video, and Hulu. Roku also allows developers to set up “private” or “hidden” channels which can only be downloaded with a code or direct link to the Roku website. Roku has at least 1,800 such private channels.

Roku does not expressly allow pornographic channels in their public channel store, however since they allow developers to set up “private” or “hidden” channels, Roku has become a major mainstream destination for streaming sexually exploitive content. Hundreds of these channels can be accessed via direct download from the Roku website. In contrast, Apple TV and Amazon Fire TV have taken measures to prohibit pornographic content from being accessed through their services.

Roku is facilitating access to hardcore pornography, including pornography sites that frequently depict themes of rape, violence, teens and child, incest, and racist.

[Images available upon request]

"Discreet" or Misleading Porn Channels

"Discreet" or Misleading Porn Channels

In addition to the hundreds of pornography channels Roku is distributing, many of these channels provide a second version that is incognito. These two versions have the exact same content, but one has the usual pornographic name and the other has a “discreet” name and graphic that is something seemingly very irrelevant and innocent.

An example of this is from this teen-themed pornography website which provides a “discreet” version of the channels called CSB Tutorials or CSB Tutorials 3.

Take Action

Call on Roku to Remove Pornographic and Exploitative Channels

Pornography

Deeply Damaging to Relationships, Mental Health, and Empathy for Other Human Beings

Public Health Harms of Pornography

Download the research summaries of studies on the harm of pornography

Help educate others and demand change by sharing these on social media:

Progress

Read the latest progress and updates in the fight against sexual exploitation!

Read More »

Thanks to YOU taking action, many Big Tech companies are taking concrete steps to protect kids online!

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On this episode of The Movement, we’re exploring the ways new technology can aid the fight against exploitation.

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